
Business Analyst - Customer Analysis
Merkle Science
Mid-level
Pune, Delhi, India
Posted 2 months ago
Job summary
Merkle is seeking a mid-level business analyst to lead customer analysis, optimize performance, and effectively communicate with clients. The role requires 2-3 years of experience with digital analysis tools and strong communication skills, along with expertise in Excel and PowerPoint. This full-time position is located in Pune.
Role details
- Role
- Full-time
- Industry
- Information Technology
- Employment
- Full-time
- Experience
- 2 Years +
- Education
- Bachelor's Degree
Responsibilities
- Lead and manage customer analysis deep dives
- Execute strategies outlined by senior leadership
- Manage day-to-day communication with clients
Requirements
- 2-3 years of business analysis experience focusing on performance optimization
- Continuous work with digital analysis tools such as Google Analytics or Adobe Analytics
- Excellent communication skills including verbal, written and data visualization
- Very strong skills in Excel and PowerPoint
Benefits
- Contribute to process improvements
- Provide mentorship to less experienced colleagues
- Collaborate effectively on workstreams
Key skills
Business Analysis
Performance Optimization
Digital Analysis Tools
Google Analytics
Adobe Analytics
Communication Skills
Data Visualization
Excel
Powerpoint
Time Management
Data Visualization Tools
Tableau
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- The purpose of this role is to lead and manage customer analysis deep dives, execute the strategies outlined by senior leadership, and manage the day\-to\-day communication with clients. Job Description: Required Skills Bachelor s degree (quantitative field preferred)
- • years of business analysis focusing on performance optimization \
- • years of continuous work with digital analysis tools, such as Google Analytics or Adobe Analytics Excellent communication skills including verbal, written and data visualization
- • years experience presenting analysis and insights to stakeholders/clients Ability to manage time effectively across competing priorities
- • a client has an urgent or important tasks \- which do you do? Location: Pune Brand: Merkle Time Type: Full time Contract Type: Permanent
\
Very strong skills in Excel and PowerPoint
Preferred Skills to years working in a professional services organization, such as an advertising agency, media agency or management consultancy
\
Use sound judgment to identify issues and escalate them when appropriate
Takes constructive feedback well and not afraid to ask questions when help is needed
Experience with data visualization tools such as Tableau, Domo, Data Studio or Power BI
Contribute to improvements in processes used by analysts
Giving constructive feedback/mentorship to less experienced colleagues
Ability to collaborate effectively on a workstream
What will make you stand out Demonstrated passion for the field of analytics; ability to pick up new skills proactively
Understanding of major digital marketing channels, such as paid search and programmatic display
Exposure to advanced web analytics methodologies such A/B testing, attribution, survey analysis
Experience gathering and documenting business requirements for analytics initiatives
Experience presenting analysis to clients or stakeholders
Comfortable taking initiative while executing a project
think of a question to pull this out \